What’s next for Amazon in… Search

Imagine visiting amazon.com for the very first time. Not in 1995, but right now, knowing everything you know about the internet and the world, but nothing about Amazon. You’d arrive at the homepage and see a wide search bar right in front of your eyes and think “whatever this site is, and whatever…

A Beginner’s Guide to Sponsored Products

Podean’s Amazon Explained Series delivers insights into the drivers of Amazon’s success. Amazon sellers must use every tool in the box to function in a digital landscape that is becoming more competitive by the day. Amazon Sponsored Products is a powerful tool of connection between the Amazon seller and the consumers looking for…